I had the absolute pleasure of catching up with Oliver Greenall. After seeing his (incredibly unique) face in various ad campaigns and runway shows, I knew I needed to photograph him at some point. I was drawn to the shaggy hair, hammerhead shark eyes (his words) and his Mick Jagger attitude in photographs.
After talking with a few friends, I figured it would be more exciting to dress Oliver up to get some variety in the shots and so we headed down to gang down at Thomas Farthing. What started off as a few street style shots soon turned into a mini editorial using a variation of props and a copious amount of beautiful menswear attire.
Once we had finished the shoot (which was already starting to turn a few heads), we unchained the large penny farthing and wheeled it down towards The Old Crown Pub (over the road from the Old Sorting Office where Oliver Spencer was getting ready to show) and had a nice pint which followed with a lot of photos and me taking Oliver to watch his first ever runway show.
Interview with Oliver Greenall
You normally walk in shows at LC:M, what was it like watching your first fashion show?
It was actually quite bizarre. The show seemed to last a lot longer. When you’re walking in the show everyone is in a state of mild panic as you’re having to change as quickly as possible and something usually goes slightly wrong whether it be a case of missing shoes or even a whole outfit.
What has been the most bizarre modelling job you have done?
I did a shoot for Essential Homme in Berlin which was pretty weird. We started shooting at six in the evening and didn’t finish until 3.00am. I was naked under an open coat at about two in the morning when a random pair of Canadians wandered into the studio with a bottle of wine and asked if they could watch. That was a bizarre moment.
If you could be the face of any brand, who would it be and why?
I like a nice suit so it would be cool to be the face of a brand like Dolce & Gabbana or Dior. And I know everyone mentions it but it would be nice to be the face of Burberry too. Could I just be the face of every brand while I’m at it?
How would you describe your personal style?
I’d say it’s quite rocky (as in musically, not geologically). I love a good hat. I’ve had long hair since I was about ten years old so hats help to mix things up a bit. Long hair can get really tedious after a while…
Where do you see yourself in 10 years time?
I’d still like to be alive. That would be a good start. I’d like to have written and directed at least one feature film by then. Orson Welles was only 25 when he wrote, produced, directed and starred in Citizen Kane. I’ve got five years to make my equivalent of what many people consider to be the greatest film ever made. I’d say that’s a fairly good challenge.
A huge thank you to the guys of Thomas Farthing for support with the shoot, use of clothing and of course, letting me sit on the penny farthing.
I strongly suggest you have a look at the Thomas Farthing website, you will find some absolute treasures, and if you’re in London, definitely go have a look in the shop (you can’t miss the giant penny farthing)!
Photography: Harry J Bartlett
Model: Oliver Greenall
Assistants: Robert J. Railton, Oli Chiswell and the Thomas Farthing team.