BIG SHOP was a editorial shot in my final year at Falmouth University. I was inspired by Roisin Murphy’s ‘Overpowered‘ album artwork and music videos which feature the singer wearing an eclectic mix of high fashion attire.
I wanted to mix the mundanity of a weekly shop and general routines and outings with the eccentricity of wearing unique fashions.
It was important for my models to not appear to be particularly confident or braggadocious, the clothing was the feature of my shoot but not the narrative. I wanted my models to look like women going about their everyday business in a variety of drab locations.
The garments used were created by 3rd year Fashion Design + Performance Sportswear Design students from Falmouth University.
Photography & Styling: Harry J Bartlett
Models: Cleo Lim & Emma Hughes (with thanks to my child model Baylin)
Assistants: Leo, Damien, Jacob, Ashely, Sophie
Designers: Sophie Molyneux, Millie Melbourne, Jacob Stevens, Ashley Piggott, Jessika Winstanley
I had the pleasure of working backstage as a dresser for the male models at the Kingston MA Graduate Fashion Show at the Vinyl Factory in London and while I was there I managed to sneak in a few backstage snaps of the AMCK models.
It was a treat to work with such a great team and a fun bunch of sassy gentlemen. The day consisted of a lot of running around, stress, laughter and panic… Oh and alcohol, yeah, lots and lots of alcohol!